Why Buy from Gross Auto Group?
Your Trusted Partner in Central Wisconsin Since 1956.
At Gross Auto Group, we believe buying a car should be a straightforward and enjoyable experience. For over 65 years, we've built our reputation on trust, great service, and fair pricing. We're not just selling cars; we're building lifelong relationships with our customers, one hassle-free purchase at a time.
The Gross Auto Group Advantage: A Tradition of Trust
Choosing the right dealership is the first step in a great car ownership experience. We are committed to providing exceptional value, convenience, and peace of mind to our customers through exclusive benefits that set us apart.
- The "Home of the No Hassle Price": We believe in transparent, straightforward pricing. You won't find gimmicks or games here - just our best price upfront, so you can buy with confidence.
- A Legacy of Service: Since 1956, our family-owned business has served Central Wisconsin's automotive needs. Our formula is simple: treat customers with respect, offer great prices, and provide award-winning service.
- Vast Selection of New and Used Vehicles: With six dealership locations, we offer a massive inventory of new and pre-owned vehicles. Find the perfect car, truck, or SUV that fits your lifestyle and budget.
- Award-Winning Customer Satisfaction: Our commitment to a relaxed buying atmosphere and exceptional service has earned us multiple awards from our manufacturers for both sales performance and customer satisfaction.
We Keep You Going, Mile After Mile
Our relationship doesn't end when you drive off the lot. Our state-of-the-art service centers and factory-trained technicians are here to ensure your vehicle runs smoothly for years to come.
- Expert Maintenance & Repair: From routine oil changes to major repairs, our service team has the expertise and technology to handle all your automotive needs.
- Complimentary Car Wash: Enjoy a free car wash with every service visit to keep your vehicle looking its best.
- Thoughtful Amenities: Your comfort is important to us. Whether you're here for service or to browse our showroom, enjoy our welcoming waiting areas and thoughtful amenities.
Car Shopping Made Easy and Enjoyable
We've streamlined the car buying process to be as convenient and stress-free as possible. We are committed to providing you with an amazing experience from start to finish.
- Flexible Financing Options: Our finance experts work with a wide network of lenders to secure competitive rates and terms tailored to your financial situation.
- We'll Buy Your Car: Looking to sell? We'll buy your vehicle with cash, even if you don't buy one from us. Get a fair and fast appraisal with no strings attached.
- A Customer for Life: Our goal is to make you so happy with your experience that you become a customer for life. We are founded on the principle of earning your trust.
Discover the Gross Auto Group Difference Today
Come find out why so many people in Central Wisconsin choose Gross Auto Group for their vehicle needs. Visit one of our six locations to experience our no-hassle approach and commitment to excellence for yourself. We look forward to welcoming you to the Gross Auto family.
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